Justin Bieber will debut unisex fragrance next month. Justin signed a deal with Etoile Nation Beauty to create scent-infused wristbands and dog tags called My World. He told Women's Wear Daily, 'They actually brought me a bunch of stuff to smell today. One of them smelled too young, too fruity. One was really good.' The perfume will be sold at Wal-Mart starting November 10.
The collection will include four different designs, Icon, Energy, Tour & Web the range are set to be priced at $10 each. It is reported that the deal could make the relatively new company $75 million in its first year of sales.
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